Why your design is killed?
- It didn’t meet the expectation of the company. (the balance between pay and gain);
- It is not good/creative/innovative enough;
- It is good/creative/innovative, but you failed to persuade the rest of the team (with data);
- It is good/creative/innovative, but your team failed to persuade the C levels;
- It is good/creative/innovative, but your company lack the executive power;
- It is good/creative/innovative, but it is not the right time to launch it
I’ll be back and post more…